Foundation receives Premier League Kicks funding boost | Norwich City Community Sports Foundation
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Story added: 24th October 2019

Foundation Premier League Kicks sessions to inspire young people in Norfolk & Suffolk for a further three years

Various dignitaries joined participants from a Community Sports Foundation’s Premier League Kicks session today at Ormiston Venture Academy in Great Yarmouth to celebrate the commitment from the Premier League to fund the programme for another three years.

This investment will enable more than 175,000 young people to access Premier League Kicks sessions across England and Wales by 2022.

Premier League Kicks gives young people access to free football sessions, sports sessions and workshops, providing them with opportunities, support and pathways to achieve their full potential. It sees club community staff working closely with young people and authorities in their local area, to create stronger, safer and more inclusive communities.

Aimed at eight-to-18-year-olds, Kicks engages young people in positive activities through their passion for football, whilst also addressing topics covering everything from equality and inclusion to youth violence and knife crime.

At a tournament to celebrate the relaunch, close to 80 students from Ormiston Venture Academy – one of the Foundation’s 12 Kicks hubs – enjoyed a morning of various sports sessions and workshops.

Among those joining Foundation Chief Executive Ian Thornton and trustee Mark Kerr at the event, were the Great Yarmouth Mayor Michael Jeal and Mayoress Paula Jeal along with Norfolk Police Senior Policy Officer Amanda Murr and her colleagues.

They watched the young participants partake in a workshop on knife crime and relationships (run by Norfolk Constabulary Safer Schools) and a CPR session (provided by charity Norfolk Accident Rescue Service), and enjoy the various sports on offer.

CSF Community Development Manager Toby Nickerson said: “It was fantastic to have our guests and a bumper turnout from students with us today to celebrate the news.  There’s a real positive energy about the programme, and with the Premier League’s new backing, we hope to make a real difference to communities across Norfolk and Suffolk.”

The Foundation has been running Premier League Kicks sessions since the programme launched in 2006 and has encouraged thousands of participants to take part in positive activity.

Premier League Executive Director Bill Bush said: “The Premier League Kicks programme has been running successfully through our clubs and many across the EFL for thirteen years. To show our commitment to young people and communities, we are investing further to ensure its continuation for another three years, until 2022.

“Kicks is our flagship community programme and we are pleased that with the support of clubs and partners across the country, not least the police, we can continue to positively impact young people, providing them with opportunities and pathways that they may not have been able to access. Twenty per cent of current Premier League Kicks staff are former participants or volunteers, which goes to show how a long-term commitment can provide support and pathways for young people to better themselves, in turn allowing them to be a positive influence to others growing up in their community.”

To find out more about Premier League Kicks or to find a local session, click here

"There’s a real positive energy about the programme, and with the Premier League’s new backing, we hope to make a real difference to communities across Norfolk and Suffolk."

Toby Nickerson

CSF Community Development Manager

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